SEAL
SEAL® is dedicated to environmental sustainability, creating a diverse range of bags and accessories from recycled tyre tubes sourced from large vehicles and trucks. Known for its commitment to high quality and exacting standards, SEAL’s “handmade in Japan” craftsmanship is evident in every product. Each item is meticulously crafted by skilled Japanese artisans, resulting in unique patterns and textures that highlight the brand’s dedication to both craftsmanship and sustainability. SEAL focuses on maximising the use of tyre materials and designing bags that reflect the brand’s distinct character.
The decision to use waste tyres and invest in recycled tyre rubber regularly was driven by factors such as environmental impact, material volume, and suitability for SEAL products. About 10-20% of salvaged tyre tubes can be used for hand-sewing the bags. SEAL’s production process involves three main stages: salvage, cleaning, and sewing. The entire process, from selecting the material to the final sale, takes approximately 18 months to complete. The result is a product with a distinctly noticeable difference.
When SEAL launched in 2007, it had a modest following. Over time, the brand has gradually increased its product range, expanding to manufacture various types of bags. SEAL notes that an increasing number of people recognise the strengths of recycled tyre tubes as a tough, reliable material for producing bags. SEAL’s products are unique, one-of-a-kind items. The company believes that design, functionality, quality, and price are crucial considerations for manufacturers, which, when executed properly, can contribute to long-term environmental protection.
Website: seal-international.com
Instagram: seal_brand, seal_international and seal_hk
Country: Japan / Hong Kong